The Project
The SDLC Partners marketing team wanted take a different approach of providing monthly “hot topics” in the healthcare market.
The SDLC Partners marketing team wanted take a different approach of providing monthly “hot topics” in the healthcare market.
SDLC Partners wanted to position themselves as a trusted resource of topical information within the healthcare industry.
UpContent served as a fast method to serve credible curated content without having the time-consuming process of writing it ourselves. The UpContent would be saved out as HTML code and placed into the Pardot template.
The design features a main “Hot Topic” article that SDLC produced. Below, two sections that used the UpContent material. The last section would be a call to action area to push a SDLC Partner white paper, webinar, etc.