Living Treasures Wild Animal Park needed a logo update. Since the White Tiger is the feature attraction of the animal park, the client wanted to use it as the central image of the logo.
The design incorporated a supplied photo image but also explored more graphic options. One option incorporates other animals of the park giving the user a true sense of what will be seen at the park.
The color palette used gives a sense of the natural surroundings; warmth and natural feel of the park.
- Sketches on paper