The Laurel Highlands wanted a tourism site that’s informational and projects a fun vacation destination.
The site needed to communicate to the audience the adventures of water rafting, the thrill of the amusement rides and the beauty of the surroundings.
The project consisted of 3 templates presenting the great seasonal trip ideas. Winter; get out on the slopes with skiing. Fall; explore the forest of changing leaves. Spring & Summer; get the heart pounding thrills of white water rafting. The templates would show anytime is the right time to visit the area and give the visual through beautiful color treatments.
The goal is to get the user to book a trip to the area. With that in mind, a “Plan Your Trip” search feature was developed for easy user information. The results would appear on a search results page. To collect data for future emails, the “Subscribe to Newsletter” area was created.
Overall the design is visually fun and exciting. Technically, user can find the information needed to plan their trip to the Laurel Highlands of Pennsylvania.